The way to do business in the 21st century requires that the real estate market welcomes change, and adaptation to the new market. Speed, transparency and security are the three pillars that will determine the predominance of real estate advisers against the advances in technology that currently exist.

"As companies and as one of the strongest and most important industries in the country, we have two options: to see the change happen or react to it. We need to be prepared to face the new order of things and offer the best customer service, "says Karim Goudiaby, CEO of Vivanuncios, the real estate portal of eBay, and speaker of the Great Real Estate Event.

Would not it be appropriate to anticipate that process in the field of real estate?

That is the question that gives rise to Goudiaby's presentation: "The extinction of the real estate consultant and the technological future of real estate in Mexico."