What unites almost everyone who invests in real estate is that they buy a property and do not sell it for long, or never. This pattern is the number one enemy to obtain high sustained yields over time.

As in any business, when one buys well, that is, below the market value, it becomes the key; and more in real estate investment that has high transaction costs, although it is true that it is very difficult to achieve it without being a sophisticated investor. But selling, a process that often seems easier, is where investors often fall into the big trap, whose name is not selling at the right time. This error has a very negative impact on performance, even much greater than buying bad.

Complete article (Spanish)