Machinery manufacturer Kurtz Ersa will expand its global production capabilities by establishing a new production plant in Ciudad Juárez. The investment in northern Mexico reflects its commitment to meet growing market demands and strengthen its presence in the Americas.
The new production facility will better serve local customers, as well as minimize the company's CO2 footprint, shorten delivery times and reduce freight costs. It is expected to start operating in the spring of 2024 to become the third service and logistics center, after those located in Wisconsin, and Guadalajara in Mexico.
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The expansion will generate knowledge transfer from Europe to Mexico, so that in the future, also thanks to the growing Mexican team, even more competent support for Kurtz Ersa customers will be guaranteed.
The new production facility in Juárez will play a key role in the manufacturing of Ersa welding machines and will also serve as a pre-production center for the Kurtz factory in the US.
Initially, the plant will focus on manufacturing Ersa HOTFLOW reflow soldering systems. The expansion will create Kurtz Ersa's third largest manufacturing facility, after Germany and China, and will contribute significantly to the company's global production capacity.
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"Mexico was chosen as the ideal location for this expansion due to its strategic advantages," said Albrecht Beck, president and chief operating officer of Kurtz Ersa, Inc.
"Its central location on the border provides excellent access and easy access to strong local markets in the Americas. In addition, Mexico has a highly trained and motivated workforce to maintain our high German quality standards in a modern, state-of-the-art factory. generation.” Beck added.
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