Goodwill is said to be the profit obtained as a result of a positive difference between the price at which a good was bought and the price of its sale in an economic operation or transaction. Therefore, and without the need for studies in exo planets or application of complex mathematical theorems, we can assure without fear of mistake that to achieve a liquid monetary gain in cash, we must get rid of the good to count the money.

The foregoing is relevant because we have been observing that the prices of real estate in various cities of the country, and in particular Mexico City have had a constant growth and above inflationary records, many neighborhoods have been redensifying and repositioning itself in its socioeconomic profile, there are Portales, Granada, Santa Cruz Atoyac, Escandón and many others, which today are called Nuevo Polanco or Condesa expanded.

Complete article (Spanish)